Entrepreneur and Medical Aesthetics Practitioner Lyndsey Brantley announces the release of her first book, Building Your Beauty Empire: The Ultimate Guide to Successfully Launch Your Beautypreneur Journey. The new author is the founder of Camellia Alise, an all-natural skincare brand and spa based in Houston, Texas.
Using her own experience as a backdrop, Brantley details her challenges and triumphs of launching her own products, creating training curriculums, winning multiple pitch competitions, and opening a brick and mortar spa and training studio.
The book includes various resources and tips to give readers a shortcut to starting their own beauty businesses and avoiding some of the pitfalls Brantley experienced as a start-up entrepreneur. Those aspiring to enter the billion-dollar beauty industry will learn how to monetize their skills and turn a side hobby into a revenue-generating enterprise. Whether the reader is interested in skincare, cosmetics or body services, this book can help anyone looking to start their own beauty business.
“Running any type of business has its challenges, and with so much competition in the beauty industry, getting started can be intimidating. I wrote this book to give the next person insight and guidance so that hopefully others can cut the time and expense related to getting started with a beauty business,” Brantley said.
In addition to launching her book, Brantley was recently selected by Verizon to participate in the company’s #Next20 initiative, which profiles small businesses and their strategies for pivoting during COVID-19.Building Your Beauty Empire: The Ultimate Guide to Successfully Launch Your Beautypreneur Journey is available on Amazon and at www.CamelliaAlise.com